Create content that attracts the right people, builds genuine connection and helps you sell

Creating more content isn’t always the answer.
You can post consistently, send regular emails and follow all the advice about showing up online - but if your content isn’t reaching the right people or giving them a reason to connect with you, it probably isn’t doing much for your business.

The Magnetic Content Summit will help you create content that sounds like you, attracts an audience that is right for your business and gently moves people from discovering you to trusting you, and most importanly buying from you!

Think fresh ideas, practical strategies and honest conversations about creating content that works, without feeling as though you need to post everywhere, every day or become someone you’re not.

Why Join the Magnetic Content Summit?

Taking place from September 27th–30th, 2026, this free online event brings together 21 speakers who will help you:

Attract the right people
Learn how to create content that gets you noticed by the people you actually want in your audience - not just more people for the sake of bigger numbers.

Sound like yourself
Discover how to find and use your own voice so your content feels recognisable, memorable and refreshingly different from everything else filling people’s feeds.

Turn content into connection
Create content that starts conversations, builds trust and helps your audience feel as though they genuinely know you and your business.. 

Nurture your audience
Explore ways to keep people interested after they first discover you, using valuable content that gives them a reason to stick around, open your emails and continue engaging with you.

Create content that sells
Learn how to lead naturally towards your products and services without turning every post or email into a sales pitch—or relying on tactics that don’t feel good to you.

Stay visible without burning out
Find simpler, more sustainable ways to create, repurpose and share content without feeling as though you have to be online every minute of the day.

You don’t need more content. You need content that does more.

This summit is designed to help you whether you’re still finding your voice or you’ve been creating content for years but aren’t seeing the connection, engagement or sales you expected.

  • Struggling to know what to say? You’ll discover ways to generate useful, engaging ideas without staring at a blank screen.
  • Creating consistently but not seeing results? You’ll learn how to make your content more intentional so it attracts, nurtures and sells.
  • Worried that your content sounds like everyone else’s? You’ll find practical ways to bring more of your personality, perspective and voice into what you share.
  • Feeling exhausted by the content treadmill? You’ll explore sustainable systems, evergreen strategies and clever ways to repurpose what you’ve already created.

Wherever you’re starting, the Magnetic Content Summit will give you new ideas, practical strategies and plenty of inspiration to help your content work harder for your business.

The Details

When does it take place?

The Magnetic Content Summit runs online from September 27th–30th, 2026.

How can I get access?

Simply register online and we’ll send you everything you need to join us. You can watch from anywhere and on any device.

How much does it cost?

Absolutely nothing. The Magnetic Content Summit is completely free to attend.

Who Is This For?

The Magnetic Content Summit is perfect for online business owners, coaches, service providers, course and membership creators, content creators and anyone using content to grow an audience or sell online.

It’s for you if:

  • You’re creating content regularly but it isn’t leading to enough engagement, enquiries or sales.
  • You want to attract people who are genuinely interested in what you do.
  • You’re tired of generic content advice that doesn’t sound or feel like you.
  • You want your content to build trust and nurture your audience—not just chase likes.
  • You’re looking for a simpler and more sustainable way to stay visible.
  • You want to create content that supports your offers and helps people feel ready to buy.
  • You would love a peek behind the scenes at how other business owners create content that works.

Whether you’re just beginning to build your audience or want to make your existing content more effective, you’ll come away with ideas you can adapt to suit your voice, your audience and your business.

Here’s Just a Taste of What’s Waiting for You

Find Your Magnetic Voice
Discover what makes your voice and perspective different, how to communicate your “secret sauce” and how to stop sounding like every other post your audience has already scrolled past.

Create Content That Connects
Learn how humour, questions, playful prompts, storytelling and authentic communication can spark conversations, build trust and make you more memorable.

Stay Consistent Without Burning Out
Explore sustainable systems for social media, blogging, newsletters, podcasts and YouTube—including ways to automate and repurpose your content while ensuring it still sounds like you.

Attract the Right Audience
Learn how to use blogs, Pinterest, podcasts, newsletters and other content channels to reach aligned people who are genuinely interested in what you offer.
Turn Attention Into Sales
Discover how to create human-led emails, sales campaigns and conversion-focused content that guides your audience towards buying without making every piece of content feel like a sales pitch.
Real Strategies from Real Business Owners
Our speakers aren’t simply sharing theory. They’re opening up their own content systems and showing you the strategies they use to grow, connect with and sell to their audiences.

Meet Your Experts

We’ve gathered 21 brilliant speakers to help you create content that attracts, nurtures and sells.
Across the summit, you’ll explore everything from finding your authentic voice and creating conversational content to blogging, podcasting, Pinterest, newsletters, YouTube, social media systems and sales emails.
Whether you want to stand out in a sea of AI-generated sameness, make your content more consistent or turn more of your audience into buyers, you’ll find presentations to help you do it in a way that suits you and your business.

Asmita Jason

Sounding Like Yourself Instead of Every Other Post You've Seen

Dr. Eboni L. Truss

Your Content Isn't the Problem. Your Persona Is.

Julia Zatta

Carousel Posts that Connect (and Convert)

Sandra De Freitas

Content That Starts Conversations: How Humor, Questions, and Playful Prompts Create Magnetic Content

Jana Osofsky

Capsule Blog Strategy: Write 12 High-Converting Evergreen Blog Posts, Then Repurpose for Your Marketing

Samantha Kasbrick

Content Without Burnout: The System Behind My Wednesday/Sunday YouTube Posting Schedule

Nancy OKeefe

Magnetic Content starts with Magnetizing You

Heather Ritchie

The Automated System Behind My Weekly Posts (And Why It Still Sounds Like Me)

Tesni Kendell

Being consistent on social media without showing up every day

Jennifer Fast

Why a Podcast Is the Best Client Attraction Tool You’re Not Using

Suz Brick

Don’t Keep Up with the Joneses

Lise Cartwright

Evergreen Sales, Human‑Led Emails

Merisa McDowall

Irresistible: How to Sound Like You

Tarin LaRoux

Leveraging Pinterest for Targeted Traffic

Jane Rayner

Blogging for Buyers Not Browswers

Fabienne Louis

Magnetic Content Begins With Clarity: Releasing the Pressure That Blocks Your Voice

Rae Dillon

Blogging for Your Business

Dione Grillo

Start with Gratitude: A 7-Day Sales Campaign

Sara Obando

Exclusive Content: Make your Newsletter the Place to Be

Cleoniki Kesidis

How to craft a unque, authentic tone of voice that builds trust with every word

Asmita Jason

Sounding Like Yourself Instead of Every Other Post You've Seen

Dr. Eboni L. Truss

Your Content Isn't the Problem. Your Persona Is.

Julia Zatta

Carousel Posts that Connect (and Convert)

Sandra De Freitas

Content That Starts Conversations: How Humor, Questions, and Playful Prompts Create Magnetic Content

Jana Osofsky

Capsule Blog Strategy: Write 12 High-Converting Evergreen Blog Posts, Then Repurpose for Your Marketing

Samantha Kasbrick

Content Without Burnout: The System Behind My Wednesday/Sunday YouTube Posting Schedule

Nancy OKeefe

Magnetic Content starts with Magnetizing You

Heather Ritchie

The Automated System Behind My Weekly Posts (And Why It Still Sounds Like Me)

Tesni Kendell

Being consistent on social media without showing up every day

Jennifer Fast

Why a Podcast Is the Best Client Attraction Tool You’re Not Using

Suz Brick

Don’t Keep Up with the Joneses

Lise Cartwright

Evergreen Sales, Human‑Led Emails

Merisa McDowall

Irresistible: How to Sound Like You

Tarin LaRoux

Leveraging Pinterest for Targeted Traffic

Jane Rayner

Blogging for Buyers Not Browswers

Fabienne Louis

Magnetic Content Begins With Clarity: Releasing the Pressure That Blocks Your Voice

Rae Dillon

Blogging for Your Business

Dione Grillo

Start with Gratitude: A 7-Day Sales Campaign

Sara Obando

Exclusive Content: Make your Newsletter the Place to Be

Cleoniki Kesidis

How to craft a unque, authentic tone of voice that builds trust with every word

Meet Your Host, Cat Griffin

Hey, I’m Cat!

I’ve built a huge part of my business around audience growth and visibility, but I’m also a big believer that more isn’t automatically better.

A bigger audience won’t necessarily lead to more sales if you’re attracting the wrong people. And getting someone onto your email list or social media page is only the beginning—you also need to give them a reason to stick around, connect with you and eventually buy.

I created the Magnetic Content Summit to bring together experts with different approaches to creating content that attracts, nurtures and sells. There’s no single formula you have to follow and no expectation that you need to show up everywhere.

My hope is that you’ll find fresh ideas, practical strategies and ways to create content that feel good to you while helping you build the right audience for your business.

Let’s make your content a little more magnetic, shall we?

Get Your Free Ticket Now

September 27th–30th, 2026 | 21 speakers | Completely free

Register now and discover how to create content that sounds like you, attracts the right people, nurtures your audience and leads naturally towards sales.

FREQUENTLY ASKED QUESTIONS

The Magnetic Content Summit is a free online event designed to help you create content that attracts the right people, builds genuine connection, nurtures your audience and supports your sales.

The summit runs from September 27th–30th, 2026.

The Magnetic Content Summit is completely free to attend.

Each presentation will be available free for 24 hours. We’ll email you the schedule and links so you know what is available each day.

No. You can watch each presentation at any time during its 24-hour access period.

Enter your details on this page and we’ll email you everything you need to access the summit.

The presentations will explore finding your authentic voice, attracting the right audience, building trust, nurturing through content, blogging, podcasting, Pinterest, newsletters, YouTube, social media, content systems, repurposing and creating emails and posts that sell.

Not at all. The summit includes ideas for people who are still finding their voice as well as more advanced strategies for experienced content creators who want better results from what they share.

If you use content to grow an audience or promote an online business—and you want that content to attract, connect, nurture or sell more effectively—this summit is for you.